Now YOU Are the Billboard
Author: Luis Serpa
November 18, 2008

It is just me or the lines between media channels are becoming even blurrier these days? Don’t mind campaigns that go cross-channel and campaign pieces that can be followed on facebook or twitter, now they can be followed as well on the CUSTOMER ITSELF.
”GirlInYourShirt” is offering exactly what the name says but with a twist: for a whole day she becomes your company’s evangelist and will showcase your company everywhere she goes, online and offline. All of that for just $75 bucks…
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