Our Vision
Our vision is to be "the customer's voice" in all respects. What does that mean? First, we listen to the customer and seek to understand the true customer experience. Second, we speak for the customer, and can do so with confidence and credibility. And third, we help our clients talk with customers in a voice that the customer can understand and appreciate. Whether listening, speaking for, or speaking to customers, our goal is to always improve the customer experience and strengthen the customer relationship.
Our History
Vox began in 1997. In our first iteration, Vox was a marketing communications agency, helping clients with almost any type of communication need. At the same time, we always tried to help focus client resources where they would do the most good.
Over the next few years, with a growing sense of certainty and frustration, we came to a realization. It was this: most companies would be happy to spend $100 to reach out and acquire a new and as yet unprofitable prospect, but wouldn't consider spending $10 to keep their very best customers.
We thought it was, frankly, mind-boggling. The road to credibility and profit for companies, we thought, lay in devoting at least some of that money and attention to the customer experience. The numbers prove it.
And so, we at Vox decided that, from that point forward, we would focus on the Customer Experience. And that is what we do. We are driven to learn about all of its facets; we preach to clients the importance of it; and we seek to be the leader in shaping customer experience in ways that lead to not only long-term profitability, but even more importantly, a world with happier customers.
